Client:
Tai Chi Montreal
Tai Chi Montreal
Challenge:
A martial arts school was facing difficulties acquiring new customers for both its classes and day camp services. They previously tried online advertising through Google AdWords by working with another vendor but results were lacking.
How we helped:
Restructured search campaigns and created conversion optimized landing pages. Used negative keyword groupings to filter out low quality traffic and leveraged geographic targeting to reach high intent buyers. Split tested ads with emotional and conversion focused copywriting.
Results:
- 92% Higher conversion volume
- 52% Lower cost per conversion
- 66% Lower cost per click
Services rendered:
- Landing Page Design
- Online Advertising
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